Whether you're interested in the smaller business community, are planning to start a business or have an existing business, we have a package for you.
Our most popular package is FSB Business Essentials which includes a whole range of benefits and products designed to make your business fly
A suite of legal benefits including a dedicated helpline, bundled insurance products and a range of online information to keep your business safe. Plus a whole range of negotiated benefits to help save you money and win business.
Our Business Creation package is designed to make starting a business simpler, allowing you time to focus on what's important - making it a success.
Specialist company formation benefits, access to FSB networking, business banking and a range of products to help get you setup in business.
Joining FSB Connect is free and is a great way to be part of the FSB Community and have your voice heard.
You'll be able to access specialist networking events with like-minded members of the community and have your say in our Big Voice survey panel.
Whatever your circumstances, we have a package to suit you and your business. Click the button below to see which benefits are included in each package and start your FSB journey.
'Within a few weeks of joining we'd taken advantage of FSB’s Online Legal Documents. We started a graduate programme and access to these documents gave us an understanding of the legal side, and has helped us to create a number of processes and procedures.'
'When we first took on a member of staff, we used the online legal document template library. FSB does more important stuff than you think it does, there are lots of member benefits, probably more than we actually use.'
'Having somebody like FSB behind you is fantastic. There is a whole team behind the organisations, whatever is required: support, advice, finance, you know that you’re not alone, you’ve got FSB.'
We represent a diverse range of businesses from retailers to marketing agencies and just about everything in between. Take a look at more member stories and see how we could help your business fly.
More Member Stories
We offer three packages to suit your business needs. Joining FSB Connect is free, our Business Essentials package starts at £172.50 in the first year and our specialist Business Creation package has a fixed price of £129.
For your small business, a solid reputation is crucial. When it comes to understanding what your customers think, there is nothing more valuable than their feedback.
Properly managed, reviews can form an in-depth picture of your firm’s performance – what works, what doesn’t and how you can improve. Furthermore, a robust reviews strategy can power incredible benefits, from improved online traffic to a boosted bottom line.
The following five-step plan can help you build a solid reviews strategy that will have you hearing from your customers, and seeing improvements in your business.
There are review sites that allow anybody to sign up, log in and say whatever they like about your company, whether they’ve bought anything or had an experience or not. A quick search for reviews can reveal conversations about your business that you know nothing about. The problem is, tracking down feedback on the net can be time-consuming. Worse still, some sites will charge you to reply, meaning you’ll have to dig deep to defend your business.
Instead of hunting down feedback manually, avoid your customers from posting elsewhere by using a third-party review platform. There are different options, but a solution that invites only genuine customers to leave reviews once they’ve made a purchase means you’re less likely to miss out on any responses. Furthermore, matching a review to a transaction rules out the possibility of fakes.
The benefit of knowing reviews are real means that when you’re responding, you’re dealing with a legitimate customer. Whether thanking a satisfied buyer for their feedback or resolving any issues when something has gone wrong, responding promptly is the best way to demonstrate fantastic customer service.
While glowing reviews can help show off your business, the occasional negative rating is nothing to be afraid of. For a start, potential customers prefer to see a balance when checking reviews. A study by the Harvard Business School revealed that the majority of consumers trust feedback more when they see good and bad scores. In fact, 95 per cent actually suspect you’re moderating reviews if they don’t see any negatives.
Resist the urge to sweep negatives under the rug, and instead use the opportunity to turn the situation around. According to the National Association of Retail Marketing, 95 per cent of shoppers said they would return after a bad experience if the issue was dealt with promptly. Respond publicly, and let other shoppers know see the outstanding service they can expect when things don’t quite go to plan.
Reviews can be used to benefit every area of your business. Google uses a verified list of third-party platforms to generate star ratings, both in organic listings and as Seller Ratings in AdWords campaigns. According to Google, these stars can boost clicks on ads by 17 per cent, driving more quality traffic to your website.
Once on-site, reviews act as trust signals, helping to boost confidence in buying decisions: a Kissmetrics study found that adding reviews can boost conversions by more than 35 per cent.
See how the world sees your business by viewing your digital profile.
National Federation of Self Employed & Small Businesses LimitedSir Frank Whittle Way / Blackpool / FY4 2FE. National Federation of Self Employed & Small Businesses Limited (FSB) is registered in England, number 1263540