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Small Business Saturday

Small Business Saturday launched in the UK in 2013. It falls on the busiest shopping day each year, the first Saturday of December. It’s designed to encourage customers to spend their money in independent, local businesses rather than big high street chains.

Although the Small Business Saturday campaign is run completely independently to us, we are big supporters and work closely with the organisers. This is because we share many of the same messages and goals as Small Business Saturday. We want to celebrate every small business and every sector of the economy. We want to see every MP and local authority doing their bit to support the campaign.

How does the campaign work?

  • Pledge their support to the Small Business Saturday campaign.
  • Apply to become one of the ‘100 Small Biz’ and if selected be promoted in the 100 days leading up to Small Business Saturday.
  • Take part in the bus tour if it comes to their area.
  • Add their business to the ‘Small Business Finder’ to help promote their firm.
  • Attend one of the talks or seminars on helping start ups and small businesses.
  • Write to their MP to ask them to support Small Business Saturday.
  • Show customers and passing trade their locally, sourced products.
  • Say thank you to customers for their support with Small Business Saturday merchandise.
  • Engage with the Small Business Saturday campaign on social media using the hashtag #SmallBizSatUK. Share posts and pictures of what you’re doing to get involved in the campaign.

For more information on how to get involved in the campaign go to the  Small Business Saturday website.