We all know that the lives of the folk living and working in Baltasound, Balfour, Brora, Ballachulish, Badachro, Broadford and Balivanich are poles apart from their urban cousins in Inverness, Glasgow and Edinburgh, and the situation is no different when it comes to the opportunities and challenges faced by businesses. But while these differences might be extreme in the Highlands, Islands and Argyll, the disparity between rural and urban exists right across the UK